Tom Perks, Author at Odyssey New Media

How YouTube Create Will Rival TikTok’s Creative Tools

Tom Perks April 4, 2024

The battle between YouTube and TikTok for social media dominance continues to heat up, with both platforms constantly innovating and launching new features. But the latest move from YouTube has…

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How Google’s Cookie Update Will Affect You

Tom Perks February 27, 2024

Every year, companies are finding it more challenging to track their website data due to the increasingly strict privacy rules enforced by conglomerates such as Google and Apple. For example,…

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Getting your E-commerce Website Ready for Valentine’s Day

Tom Perks February 7, 2024

As the calendar flips to February, love is in the air, and Valentine’s Day is just around the corner. For many, this holiday is a time for expressing affection for…

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5 Design Elements That Can Help Increase Your Website Conversions

Tom Perks February 2, 2024

In the digital landscape, your website is often the first point of contact potential customers have with your brand. But it takes more than a pretty homepage to convert visitors…

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Google & Yahoo’s Anti-Spam Email Update

Tom Perks January 11, 2024

In February 2024, Google and Yahoo are set to change their approach towards bulk email senders. In their next anti-spam email update, both Gmail and Yahoo Mail will monitor and…

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What Effect Does Colour Have on Website Design?

Tom Perks November 16, 2023

When it comes to website design, the colour of your site is an important factor that shouldn’t be overlooked. Colour has a major effect on how visitors interact with your…

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Google’s New Spam Update – What Does This Mean For Your Website

Tom Perks November 3, 2023

On October 4th and 5th, Google released two significant updates – the Spam Update and the latest Google Core Update. These updates have brought about a major shift in how…

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Common Reasons Why Your Website Isn’t Converting

Tom Perks October 11, 2023

Are you getting lots of traffic to your website but seeing minimal conversion rates? You’re not alone. With so many websites trying to catch the customer’s attention, it can be…

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The Impact of Apple’s iOS 17 Privacy Update on Marketers

Tom Perks August 25, 2023

The tech landscape is constantly shifting with the ever-growing speed of innovation. This year, Apple’s newest software update brought a potential game-changer in terms of consumer privacy and individual data…

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5 Creative Ways to Use Images on Your Website

Tom Perks August 10, 2023

Are you looking for creative ways to use images on your website? It’s no secret that adding visuals can greatly impact audience engagement, but how do you ensure they complement…

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Blog

How YouTube Create Will Rival TikTok’s Creative Tools

How Google’s Cookie Update Will Affect You

Getting your E-commerce Website Ready for Valentine’s Day

5 Design Elements That Can Help Increase Your Website Conversions

Google & Yahoo’s Anti-Spam Email Update

What Effect Does Colour Have on Website Design?

Google’s New Spam Update – What Does This Mean For Your Website

Common Reasons Why Your Website Isn’t Converting

The Impact of Apple’s iOS 17 Privacy Update on Marketers

5 Creative Ways to Use Images on Your Website

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