"“I’ve worked with Odyssey New Media on various projects and they are always great at communicating with our development team. They explain and help us understand why important changes need to be made onsite. As a result of implementing those onsite changes they’ve helped us improve onsite SEO and conversion potential of our websites in order to get more sales and leads.” "

James Merrix, Managing Director

+465.5%
Total Organic Traffic Increase from Feb-18
+475
Conversions Increase from Feb-18
+16,300%
Total Ranking Terms from Feb-18

Appoly Group

PPC

About Appoly Group

 

Appoly is a Mobile & Web App Development Company based in Leamington Spa, Warwickshire. The tech company offer a range of high-quality digital services ranging from Mobile App Development to Code Audits and Reviews. They work with a wide variety of companies from small UK based companies to large multi-national businesses, whatever digital service they need, Appoly can provide it. As the company has grown, they have become Appoly Group. Alongside Appoly, they also acquired a mobile app development company based in London, Red C and have recently branched out in Australia, with a second home in Melbourne, Victoria. This enables the mobile app company to work round the clock and complete app and web projects in faster times.

 

How We Helped

 

The mobile and web app company has been a client for over 3 years now It was a start-up business when it first come on board. We carried out a high-quality local SEO strategy and management to try and get them to rank for terms for Warwickshire and Leamington Spa. We have developed further services and location pages to grow the website and to rank for both generic and location-specific terms. Our SEO experts are consistently optimising the content on the website to make sure we are ranking for target keywords.
We are also crafting an SEO strategy for Appoly Australia and ongoing management to help the company get a foothold in the Australian market.
Odyssey New Media have an outstanding relationship with Appoly Group and we are optimistic that the partnership will carry on for years to come.

Business Challenges & Goals

Primary goals included:

  • Increase SEO rankings
  • Grow organic website traffic
  • Generate more leads through the website.

Secondary goals included:

  • Increase brand visibility across the UK and Australia.
  • Enhance Local SEO Ranking positions.
  • Expand rankings to industry sectors.

Services provided by Odyssey New Media

  • Search Engine Optimisation 

  • Pay Per Click Management 

  • Content Optimisation

  • Content Development

  • Key phrase Research

  • Link Building

  • Conversion Enhancement

 

Testimonial

James Merrix, Managing Director

“I’ve worked with Odyssey New Media on various projects and they are always great at communicating with our development team. They explain and help us understand why important changes need to be made onsite. As a result of implementing those onsite changes they’ve helped us improve onsite SEO and conversion potential of our websites in order to get more sales and leads.”

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