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Category: Google

Posted On 29 June, 2021 by Martin Bracinik
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How Google’s Core Algorithm Update Could Affect Your Website Rankings

Google announced its core algorithm update for June 2021, and this is being carried out throughout the month. Yet how exactly does the update to Google’s algorithm affect the website rankings and SEO of companies worldwide? Read on below to see how the enrolment of this update could go on to affect your website rankings. &hellip; <a href="https://www.odysseynewmedia.com/2021/06/29/how-googles-core-algorithm-update-could-affect-your-website-rankings/">Continued</a>

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Posted On 01 April, 2021 by Alex Huynh
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Can You Boost Web Traffic with Google Search Console?

One of the main goals of digital marketing is to increase the amount of traffic coming to your website and this can be achieved in numerous ways. The great thing about online marketing is that you have so many channels and tools that you can explore and utilise in order to maximise your traffic. Amongst &hellip; <a href="https://www.odysseynewmedia.com/2021/04/01/can-you-boost-your-traffic-with-google-search-console/">Continued</a>

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Posted On 25 March, 2021 by Alex Huynh
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How To Set Up Google Search Console

Google Search Console is a versatile tool that offers a variety of data for your website. Not only is this a free tool, but it can also be integrated into various platforms such as Google Analytics and other reporting tools. With Search Console, you can see how many clicks your website has received, what keywords &hellip; <a href="https://www.odysseynewmedia.com/2021/03/25/how-to-set-up-google-search-console/">Continued</a>

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Posted On 07 September, 2020 by Nathan Tipping
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Can Google Help Stop the Spread of Coronavirus?

Google has been serving up a lot of explanations to users about the coronavirus symptoms in relation to the COVID-19 crisis. There have been studies in the US that show a correlation between the number of searches for COVID-19 symptoms and the hotspots of Coronavirus a month later. They found that an increased search for &hellip; <a href="https://www.odysseynewmedia.com/2020/09/21/can-google-help-stop-the-spread-of-coronavirus/">Continued</a>

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Posted On 07 June, 2017 by Rob Stoubos
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June 2017 – Perfect your Ads for Last-Minute Travel – Digital Marketing Tips &#038; Insights

Perfect your Ads for Last-Minute Travel Once June finally arrives, many people consider a last-minute holiday or weekend break before the season is over. &nbsp;In order to book their holiday, most people will normally go online to find the perfect destination. It’s estimated that over 30% of travellers also book their last-minute trips from a &hellip; <a href="https://www.odysseynewmedia.com/2017/06/07/june-2017-perfect-your-ads-for-last-minute-travel-digital-marketing-tips-insights/">Continued</a>

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Posted On 11 October, 2016 by Rob Stoubos
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How the Google Penguin 4.0 Real-time Algorithm will affect your Business

The Google Penguin 4.0 real-time algorithm is now officially part of Google’s Core Algorithm, as confirmed by Google on September 23rd 2016. Penguin 4.0 may already be affecting your business’ website, so it is important to understand what Penguin 4.0 is, how it will affect your website’s ranking and what action to take. &nbsp; What &hellip; <a href="https://www.odysseynewmedia.com/2016/10/11/how-the-google-penguin-4-0-real-time-algorithm-will-affect-your-business/">Continued</a>

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Posted On 21 September, 2016 by Rob Stoubos
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Why Business Owners Need to Remove Intrusive Interstitial Ads Pre 2017

If your business uses intrusive interstitial ads on its website, then now is the time to consider removing them. Google’s ranking algorithm is about to be updated and will view intrusive interstitials as a negative ranking factor. Business owners have until January 10th 2017 to remove intrusive interstitials, if they do not wish to have &hellip; <a href="https://www.odysseynewmedia.com/2016/09/21/why-business-owners-need-to-remove-intrusive-interstitial-ads-pre-2017/">Continued</a>

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Posted On 07 September, 2016 by Rob Stoubos
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How to Monitor Clicks &#038; Impressions with Property Sets in Google’s Search Console

Analysing the performance of individual websites is straightforward enough, but for most business owners, the picture becomes less clear when multiple websites are in use. &nbsp; The solution to grasping an overview of the overwhelming amount of analytic data that can be created, by running multiple websites, has been provided by Google and its Property &hellip; <a href="https://www.odysseynewmedia.com/2016/09/07/how-to-monitor-clicks-impressions-with-property-sets-in-googles-search-console/">Continued</a>

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