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Category: SEO Tips & Advice

What to Expect from the World of SEO in 2023
The world of SEO (Search Engine Optimisation) is constantly changing, and staying ahead of the curve can be challenging. It’s hard to believe that it’s already been over a decade since the launch of Google’s first iteration of its search algorithm with this influential technology revolutionising how we find different types of content on the … <a href="https://www.odysseynewmedia.com/2023/01/05/what-to-expect-from-the-world-of-seo-in-2023/">Continued</a>

Why are Images Important to Google?
There is no denying that images play a crucial role in SEO. Not only do they help to make your content more engaging for users, but they also provide important clues for Google’s algorithm when it comes to ranking your website. In this blog post, we will take a closer look at why images are … <a href="https://www.odysseynewmedia.com/2022/11/24/why-are-images-important-to-google/">Continued</a>

What is Generational Marketing and How it Can Help Your SEO Strategy
Generational marketing is a term used in marketing to describe the various ways that different age groups consume and interact with products and services. The four main generational groups are Traditionalists, Baby Boomers, Generation Xers and Millennials. Each of these generations has its own unique characteristics, which marketers must be aware of when developing their … <a href="https://www.odysseynewmedia.com/2022/11/16/what-is-generational-marketing-and-how-it-can-help-your-seo-strategy/">Continued</a>

Answering The 5 Most Popular SEO Queries
It seems like everyone has questions regarding SEO at the moment. And while there’s a lot of information out there, it can be tough to figure out what’s most important and how to get started. To help you out, we have compiled a list of the 5 most popular SEO queries, along with answers to … <a href="https://www.odysseynewmedia.com/2022/10/28/answering-the-5-most-popular-seo-queries/">Continued</a>

Mobile Optimisation Best Practice Tips
There is no doubt that a mobile-friendly website is essential in today’s online world. But what are the best practices for optimising your website for mobile devices? In this blog post, we will explore some of the best tips you can adopt to create a user-friendly mobile experience for your visitors. Whether you are just … <a href="https://www.odysseynewmedia.com/2022/09/15/mobile-optimisation-best-practice-tips/">Continued</a>

Creating SEO Friendly Content
SEO is important, but what is it and why is it important? In this blog post we will talk about what exactly SEO is and why it is important to use it to optimise your website. What is SEO? Before we get into how to make your content more SEO friendly, it’s important to know … <a href="https://www.odysseynewmedia.com/2022/09/08/creating-seo-friendly-content/">Continued</a>

ALT Text and their Importance
In the world of website design and development, there are a few key elements that are always worth taking the time to understand. One of these is ALT text or alternate text. This little-known but crucial element can make a big difference for your website and its users. In this blog post, we’ll take a … <a href="https://www.odysseynewmedia.com/2022/08/10/alt-texts-and-their-importance/">Continued</a>

The Impact of Images on SEO
Since the dawn of the internet, images have played a major role in SEO. Every day, billions of photos are uploaded to websites; optimising these photos for search engines is essential for website owners who want to increase traffic to their sites. Luckily, there are a number of ways to optimize your images for SEO, … <a href="https://www.odysseynewmedia.com/2022/07/06/the-impact-of-images-on-seo/">Continued</a>

5 Reasons Why SEO is a Good Investment
There is a lot of talk these days about the importance of SEO and whether or not it is worth investing in. While there are certainly some valid concerns that people have about SEO, there are also many good reasons why it can be a wise investment. Here are five of the top reasons why … <a href="https://www.odysseynewmedia.com/2022/06/30/5-reasons-why-seo-is-a-good-investment/">Continued</a>

5 Ways to Improve SEO for Your Business This Christmas
Christmas is an extremely busy time for businesses, optimising on the hype train of excitement and gathering plentiful interest in your business can really give you a colossal boost gong into the new year. However, some businesses may get so caught up in clients and workload to the point where they may neglect their SEO. … <a href="https://www.odysseynewmedia.com/2021/12/08/5-ways-to-improve-seo-for-your-business-this-christmas/">Continued</a>
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