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Category: Video Advertising
Digital Marketing Trends to Keep an Eye on in 2022
The year 2021 was pivotal for digital marketing, the constant looming threat of the pandemic incentivised a plethora of business owners to newly consider the potential of digital as a part of their wider marketing solution. 2021 is (fortunately) now over and as we slowly move towards the greener meadows of market and political stability, … <a href="https://www.odysseynewmedia.com/2022/01/14/digital-marketing-trends-to-keep-an-eye-on-in-2022/">Continued</a>
Using Video Marketing to Increase Engagement with Blog Posts
The medium of Blogging has undergone a revolution in recent years with 77% of internet users confirming that they read blogs. The expansive audience that this generates serves as a prime target for businesses looking to expand their reach and consumer base with companies that blog getting 97% more links to their website, leading to … <a href="https://www.odysseynewmedia.com/2021/08/03/using-video-marketing-to-increase-engagement-with-blog-posts/">Continued</a>
How Businesses Can Benefit from the Rise of Video Ads on Social Media
Businesses can benefit from the rise of video ads on social networks and this should form part of any social marketing strategy that is put in place during 2016. Ignoring video ads on social now, may well see your business fall behind your competitors, who are taking advantage of one of the biggest shifts in … <a href="https://www.odysseynewmedia.com/2016/09/05/how-businesses-can-benefit-from-the-rise-of-video-ads-on-social-media/">Continued</a>
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