We understand the importance of being visible in organic search engine results to boost your website traffic and sales. That’s why we offer a comprehensive range of SEO services to suit any budget. Our dedicated team of SEO consultants can craft high-quality campaigns from scratch
or enhance specific elements of your existing strategy.
Whether you’re in retail, finance, healthcare, or any other sector, we have the expertise to drive your business forward. We also provide detailed reporting and analysis to ensure your SEO campaigns remain effective, making necessary adjustments to keep up with ever-changing search engine algorithms.
Trust Odyssey New Media to keep you at the cutting edge of SEO practices and help you achieve sustained growth.
Our SEO consultants have 30+ years combined experience and we have helped businesses grow their organic search (SEO) visibility, traffic and sales with our expert SEO services.
With our proven, methodology and techniques Odyssey New Media can help your business get top positions in search engines and grow your traffic.
Search Engine Optimisation involves improving your website to achieve higher rankings in search like Google, Bing, Yahoo, etc.
These search engines use complex algorithms to evaluate numerous factors for each site. Websites that perform well in these evaluations get higher positions in the organic, non-paid search results.
By Ranking higher on the search results page, your website gains more visibility and higher click through rate (CTR) from potential customers.
Essentially, SEO helps your website achieve betters rankings in natural search results, driving more long-term traffic without needing to pay for positions.
This makes SEO crucial for maintaining an online presence and attracting more visitors to your site.
SEO is a long-term marketing strategy rather than a quick fix. While some technical improvements can have an impact within a few weeks, most businesses begin to see meaningful improvements in rankings, traffic and enquiries within three to six months.
The timeframe depends on factors such as your website's current performance, competition and the authority of your domain.
SEO and Google Ads serve different purposes and often work best together. Google Ads (PPC) can generate immediate visibility, while SEO builds sustainable organic traffic over the long term.
Many businesses achieve the strongest results by combining both strategies as part of a wider digital marketing campaign.
Often we can significantly improve a website's search performance without requiring a complete redesign. However, sometimes a complete rebuild may make sense if there are so many technical changes required and if the website is very slow (i.e. slow site speed).
Technical improvements, content optimisation, site architecture, page speed enhancements and better internal linking can all contribute to stronger rankings.
We work with a range of businesses targeting local, regional, national and international audiences.
Our local SEO services include Google Business Profile optimisation, location landing pages, local citations, on-page optimisation and strategies designed to improve visibility in local search results.
We carry out detailed very thorough and detailed keyphrase research based on search demand, user intent, competition and commercial value.
Rather than targeting the highest-volume terms alone, we target a mix of high-volume terms and more specific terms which are often more likely to generate qualified lead enquiries and sales for your business.
We provide monthly reports that show important performance indicators such as organic traffic, conversions, target keyword ranking positions, inbound links and SEO technical improvements made.
We keep the explanation of results and metrics simple so that anyone can clearly understand how their campaign is performing.
If your website has experienced a decline in search visibility, we can carry out a full SEO audit to identify the causes.
The causes of SEO ranking losses or drops often include onsite technical issues, content quality, algorithm updates, site migrations or increased competition.
Once the SEO audit has identified the specific causes, we develop a recovery strategy based on the findings.
Many SEO agencies focus solely on rankings but successful SEO should ultimately about generating traffic which converts into real business leads and sales.
Our SEO management services go beyond traditional SEO services to combine technical expertise, content strategy, user experience, conversion optimisation and data-driven reporting to increase qualified enquiries rather than simply improving keyword positions.
Every recommendation we make is with your commercial objectives in mind, ensuring SEO activity contributes to long-term business growth.
Many SEO best practices also improve the overall user experience.
Faster loading speeds, logical navigation, well-structured content and mobile-friendly design all make websites easier to use while helping search engines understand and index your content more effectively.
