91% of all clicks to websites happen on the 1st page of Google.
Make sure you're found at the top.
Search Engine Optimisation (SEO) is the process of optimising your website so that you get higher ranking positions in the search engines. Google, Bing, Yahoo and other search engines have algorithms which calculate many factors for each website. Once calculated those websites with more favourable results are positioned higher in the organic non-paid search positions on search engines. If you appear closer to the top of the results page, you will get more visibility and a higher clickthrough-rate (CTR) to your website from potential customers.
In short with SEO you can rank higher in natural search results which means more traffic long-term without having to pay for positions.
There are a very wide range of factors involved. These SEO factors generally fall into four main categories:
If you want to learn more about the SEO Services we can offer to you then please get in touch. Call to speak with our SEO experts today – 0844 500 6911 or email us via our contact page.
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