Joe Bromley, Operations Manager of iMendMacs
Who are iMendMacs?
iMendMacs is a company based in Birmingham who repair and refurbish all types of Apple products. From the iPhone 8 to the MacBook Pro, their specialist technicians are on hand to provide high-quality, same-day Apple repairs. They also have a range of refurbished Apple products on offer at an affordable price, allowing you to have the Apple product but not have to pay the expensive price tag of a brand-new one.
Business Challenges & Goals
How have we helped Improve their Organic Traffic?
When the Apple repair company first approached us, they wanted to improve their digital presence and to be shown more on Google for their target key terms. Since then, we have implemented an effective SEO strategy improving their digital footprint and increasing their website traffic. They have now got a presence for many target keywords – for example, the term ‘apple repair Birmingham’ is currently at position 3 on Google Search and they are on page 2 of Google just for ‘apple repair’ with page 1 positions due soon.
How have we helped Improve their Paid Traffic?
Once we had started the SEO strategy and started the processes we go through, we turned our attention to managing their Paid Google and Bing Campaigns. They have experienced a good increase in ROAS and have now put all of their budgets solely into Google Ads and they are getting conversions through the website and from phone calls.
How have we helped Improve their Website?
We also host the iMendMacs website, our fast servers ensure that their customers have a seamless experience on the website. We are now hoping to rebuild the website in the future to further boost its digital presence. Since the uplift in traffic and conversions, they now have two offices across Birmingham, providing premium Apple repairs to the people of the West Midlands and the UK.
Services provided by Odyssey New Media
Search Engine Optimisation Strategy
Website Speed Optimisation
Web Hosting and Maintenance
Technical SEO Audit
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