Elon Musk’s acquisition of Twitter has signalled a shift in how the platform is perceived and used. Musk’s vision to morph Twitter into an “everything app” is a bold move,…
In the evolving digital landscape, social media has emerged as a dominant platform for businesses to connect with their audience and boost brand visibility. However, recent data indicates an interesting…
After what can certainly be described as a turbulent few months for the platform – with the changing of ownership seemingly being complete, subsequently falling through, but still happening regardless…
The monetisation of social media certainly isn’t anything new, Youtube’s integrated follow feature where fans receive additional benefits for a monthly tier-based subscription, and Twitch super chat whereby donating during…
Every Digital Marketer’s dream is to achieve high levels of viral success, obtaining mass engagement and followers on your social media channels. How do you create compelling content that your…
The Twitter Engage app is a new companion app for Twitter and it has been designed to provide real-time data, performance analytics and insights into the content that you or…
Odyssey New Media ® are a leading digital agency based in Birmingham, West Midlands, UK. With our many years of experience we know how to tailor a whole range of digital services to help businesses increase their traffic, revenue, and achieve good return on their development and marketing spend.
