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Category: Guides
What Is The Ideal Blog Length?
A content development strategy is at the heart of many a marketing campaign. Google states that “the freshness of content plays a bigger role in answering queries” and what better way is there to regularly implement fresh, relevant content than by making use of a blog? Not only can they be used for fresh content, … <a href="https://www.odysseynewmedia.com/2022/03/17/what-is-the-ideal-blog-length/">Continued</a>
The Impact of Low-Quality Backlinks on Your Website
SEO is a multi-faceted marketing strategy that amalgamates several techniques to grow the reach of a website thereby making it easier to find online. Whether they’re trying to sell something or not SEO is incredibly important to most websites, links especially tend to play a major part in Google’s algorithm and can hold great sway … <a href="https://www.odysseynewmedia.com/2022/01/26/the-impact-of-low-quality-backlinks-on-your-website/">Continued</a>
The Psychology of Effective Marketing
Getting a user to visit your website is only the first part of the sale process, from that point the culmination of all of your content, social profiles and products come together to help the user make a decision of whether to actually go ahead with the purchase. The percentage of users who make a … <a href="https://www.odysseynewmedia.com/2022/01/25/the-psychology-of-effective-marketing/">Continued</a>
Announcing Your Reopening – A Checklist for Your Digital Assets
As we seem to be nearing the end of lockdown and are still on track for the complete re-opening from June 21st, it is important that businesses use this time to take advantage of their digital assets. There really is no better time for doing this than alongside the re-opening of your business. This is … <a href="https://www.odysseynewmedia.com/2021/05/28/announcing-your-reopening-a-checklist-for-your-digital-assets/">Continued</a>
Can You Boost Web Traffic with Google Search Console?
One of the main goals of digital marketing is to increase the amount of traffic coming to your website and this can be achieved in numerous ways. The great thing about online marketing is that you have so many channels and tools that you can explore and utilise in order to maximise your traffic. Amongst … <a href="https://www.odysseynewmedia.com/2021/04/01/can-you-boost-your-traffic-with-google-search-console/">Continued</a>
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