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Category: Email Marketing

Posted On 11 January, 2024 by Tom Perks
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Google & Yahoo’s Anti-Spam Email Update

In February 2024, Google and Yahoo are set to change their approach towards bulk email senders. In their next anti-spam email update, both Gmail and Yahoo Mail will monitor and take action against any domain dispatching more than 5,000 emails a day. According to industry experts, this move could significantly impact various businesses that rely &hellip; <a href="https://www.odysseynewmedia.com/2024/01/11/google-yahoos-anti-spam-email-update/">Continued</a>

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Posted On 05 May, 2023 by Tom Perks
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How Email Marketing Can Help Your Business Succeed

Do you want to increase your business’s reach and success? Email marketing is one of the best ways to connect with potential customers, build relationships and boost sales. This powerful tool can be a great way to help promote products or services for businesses without breaking the bank. In this blog post, we&#8217;ll discuss email &hellip; <a href="https://www.odysseynewmedia.com/2023/05/05/how-email-marketing-can-help-your-business-succeed/">Continued</a>

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Posted On 30 May, 2022 by Rob Stoubos
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Email Marketing Best Practice

Email marketing may not be the best for newer marketing channels and can be a hassle to get right. Little things like the date and time, language, tone of voice, and segmenting of customers can all affect your engagement rates. However, email is still a great way for businesses to generate leads and sales. In &hellip; <a href="https://www.odysseynewmedia.com/2022/05/30/email-marketing-best-practice/">Continued</a>

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Posted On 11 February, 2022 by Martin Bracinik
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Is Your Website Ready for Valentine’s Day?

The first e-commerce goldmine of the year is the ever-popular, ever-daunting Valentine’s Day. Sources report that we could see rough spending of around 1.37 billion in the UK alone, quite a bit more than just a box of chocolates and some flowers. Whether you’re planning to celebrate or not, Valentine’s Day is a major opportunity &hellip; <a href="https://www.odysseynewmedia.com/2022/02/11/is-your-website-ready-for-valentines-day/">Continued</a>

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Posted On 18 August, 2021 by Rob Stoubos
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Email Marketing &#8211; 10 Mistakes You Should Avoid

Email marketing has long been embraced as a quintessential way to keep your captive audience updated on products, services and general changes within your business, albeit its frequent use has led to some poor utilization of the medium more likely to cause consumers humor or even cringe. Read on for 10 of the key mistakes &hellip; <a href="https://www.odysseynewmedia.com/2021/08/18/email-marketing-10-mistakes-you-should-avoid/">Continued</a>

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Posted On 28 May, 2021 by Hannah Jones
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Announcing Your Reopening &#8211; A Checklist for Your Digital Assets

As we seem to be nearing the end of lockdown and are still on track for the complete re-opening from June 21st, it is important that businesses use this time to take advantage of their digital assets. There really is no better time for doing this than alongside the re-opening of your business. This is &hellip; <a href="https://www.odysseynewmedia.com/2021/05/28/announcing-your-reopening-a-checklist-for-your-digital-assets/">Continued</a>

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Posted On 22 April, 2021 by Rob Stoubos
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Tips on Improving Your Email Marketing Strategy

Email Marketing as a marketing strategy has been around for many years now and is still an effective form of digital marketing. It is still a great way to reach your customers and encourage them to engage with your business. In this blog post, we’ll be giving you some tips on how to enhance your &hellip; <a href="https://www.odysseynewmedia.com/2021/04/22/tips-on-improving-your-email-marketing-strategy/">Continued</a>

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