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Category: Social Media
New Features That Are Coming To YouTube
YouTube, a global powerhouse in online video content, continues to evolve, delighting creators and viewers alike. With many new features poised to roll out, there is much to anticipate for those who spend their time scrolling through videos, engaging with content, or seeking inspiration for their creative pursuits. This blog post will guide you through … <a href="https://www.odysseynewmedia.com/2024/10/03/new-features-that-are-coming-to-youtube/">Continued</a>
How Social Media Algorithms Affect Your Marketing Strategy
Understanding social media algorithms has never been more critical in the constantly evolving digital marketing world. These unseen systems dictate what users see on their feeds, significantly impacting your organic reach and engagement. But fear not! This blog post will demystify social media algorithms and show you how to optimise your content to align with … <a href="https://www.odysseynewmedia.com/2024/07/19/how-social-media-algorithms-affect-your-marketing-strategy/">Continued</a>
How to Come Up with a Social Media Strategy
In the fast-paced world of social media, it can be overwhelming for businesses to stand out and reach their target audience. With the constant evolution and emerging trends to keep up with, having a well-planned social media strategy is essential for success. But where do you begin? With so many factors to consider, it’s easy … <a href="https://www.odysseynewmedia.com/2024/05/15/how-to-come-up-with-a-social-media-strategy/">Continued</a>
YouTube’s New Pause Ads
It has been reported that YouTube users are currently dissatisfied with the current state of ads on the platform. However, instead of addressing these concerns, YouTube appears to be more interested in expanding its ad presence during video playback. As a result, the platform has been experimenting with a new method of displaying ads – … <a href="https://www.odysseynewmedia.com/2024/05/10/youtubes-new-pause-ads/">Continued</a>
How To Schedule Canva Posts Directly To Social Pilot
An effective social media presence is crucial for businesses and personal brands in today’s fast-paced digital world. This often means creating eye-catching, high-quality content and ensuring it reaches your audience optimally. Enter Canva and Social Pilot—a dynamic duo that simplifies this process, allowing you to design stunning visuals and schedule them for publication from one … <a href="https://www.odysseynewmedia.com/2024/05/09/how-to-schedule-canva-posts-directly-to-social-pilot/">Continued</a>
The Latest Updates Regarding A Potential TikTok Ban In The US
Amid the digital revolution and global privacy concerns, few technological phenomena have sparked as much controversy and intrigue as the TikTok ban in the United States. Launching into the public consciousness like a firework in the night sky, the ban looms with questions of national security, international diplomacy, and personal freedoms. Since the first murmurs … <a href="https://www.odysseynewmedia.com/2024/04/29/the-latest-updates-regarding-the-tiktok-ban-in-the-us/">Continued</a>
Why is X Launching a New Streaming App?
Elon Musk’s acquisition of Twitter has signalled a shift in how the platform is perceived and used. Musk’s vision to morph Twitter into an “everything app” is a bold move, aiming to integrate audio, video, messaging, and even payment/banking features, drawing inspiration from the multifunctionality of WeChat. This strategy is not merely about enhancing user … <a href="https://www.odysseynewmedia.com/2024/04/05/why-is-x-launching-a-new-streaming-app/">Continued</a>
How YouTube Create Will Rival TikTok’s Creative Tools
The battle between YouTube and TikTok for social media dominance continues to heat up, with both platforms constantly innovating and launching new features. But the latest move from YouTube has caught everyone’s attention – the launch of its ‘Create’ app that promises to make content creation easier. With this directly targeting TikTok’s widely popular creative … <a href="https://www.odysseynewmedia.com/2024/04/04/how-youtube-create-will-rival-tiktoks-creative-tools/">Continued</a>
Why is Twitter Rebranding to X?
Twitter, one of the biggest social media platforms, has recently undergone a complete rebrand. On Monday, Elon Musk replaced the platform’s iconic blue bird logo with an “X” as part of a major rebranding effort that was teased over the weekend. This move brings the platform one step closer to Musk’s vision of creating an … <a href="https://www.odysseynewmedia.com/2023/07/25/why-is-twitter-rebranding-to-x/">Continued</a>
The Decrease In Reach Across All Social Media Platforms 2023
In the evolving digital landscape, social media has emerged as a dominant platform for businesses to connect with their audience and boost brand visibility. However, recent data indicates an interesting trend – a gradual decline in social media reach across all major platforms. In this blog post, we’ll discuss what reach is and the decrease … <a href="https://www.odysseynewmedia.com/2023/07/20/the-decrease-in-reach-across-all-social-media-platforms-2023/">Continued</a>
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