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Month: May 2022

Posted On 30 May, 2022 by Nathan Tipping
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Email Marketing Best Practice

Email marketing may not be the best for newer marketing channels and can be a hassle to get right. Little things like the date and time, language, tone of voice, and segmenting of customers can all affect your engagement rates. However, email is still a great way for businesses to generate leads and sales. In &hellip; <a href="https://www.odysseynewmedia.com/2022/05/30/email-marketing-best-practice/">Continued</a>

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Posted On 24 May, 2022 by Martin Bracinik
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The Future of Google Image Tagging

With recent developments to the all-round functionality of AI and machine learning, many businesses across the globe have looked to implement these solutions to ease the burden on their workforce. Google is no exception and as a fervent believer in the potential of AI, they are always looking to make use of new systems to &hellip; <a href="https://www.odysseynewmedia.com/2022/05/24/the-future-of-google-image-tagging/">Continued</a>

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Posted On 18 May, 2022 by Martin Bracinik
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Alex Huynh &#8211; Meet The Team

What Got You into Digital Marketing? &#8220;When I was first introduced to Digital Marketing in my apprenticeship course, I didn’t realise that there were so many channels and platforms that we use on a daily basis that can be influenced by digital marketing. Being able to see the technical details behind online marketing and the &hellip; <a href="https://www.odysseynewmedia.com/2022/05/18/alex-huynh-meet-the-team/">Continued</a>

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Posted On 09 May, 2022 by Alex Huynh
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Raising Conversion Rates for your E-commerce Business

Conversion rates often directly translate into sales and will benefit your business. Before we find out ways to increase conversion rates, we must understand what exactly a conversion is. In this blog, we will go through what a conversion is and how to increase them. What is a Conversion? A conversion is a goal, set &hellip; <a href="https://www.odysseynewmedia.com/2022/05/09/raising-conversion-rates-for-your-e-commerce-business/">Continued</a>

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Posted On 04 May, 2022 by Nathan Tipping
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The Importance of Negative Reviews

Are you working hard to earn great reviews on your products or website? You are not alone; most businesses are trying to do the same thing. But every business owner is terrified of a bad review. How do you address a bad review? Do you delete it or leave it? Did you know that negative &hellip; <a href="https://www.odysseynewmedia.com/2022/05/04/the-importance-of-negative-reviews/">Continued</a>

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