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Category: Video
Reasons Why You Should Invest In Video Content For Your Business
Technology and innovation have led to a massive shift in how businesses operate. In recent years, videos have become a popular form of content, and this is mainly because they are easy to understand and are visually appealing. As a business owner, you can benefit from video content as it provides an excellent platform to … <a href="https://www.odysseynewmedia.com/2023/08/30/reasons-why-you-should-invest-in-video-content-for-your-business/">Continued</a>
Digital Marketing Trends to Keep an Eye on in 2022
The year 2021 was pivotal for digital marketing, the constant looming threat of the pandemic incentivised a plethora of business owners to newly consider the potential of digital as a part of their wider marketing solution. 2021 is (fortunately) now over and as we slowly move towards the greener meadows of market and political stability, … <a href="https://www.odysseynewmedia.com/2022/01/14/digital-marketing-trends-to-keep-an-eye-on-in-2022/">Continued</a>
Top Facebook Video Tips to Boost Your Engagement
Facebook is the undisputed champion amidst the plethora of mainstream social media platforms, the opposition in the form of Instagram, Twitter, Snapchat, etc are strong but fall short of a 59% reach amongst all social media users. In light of its unyielding rise, many corporations have looked to incorporate Facebook and Facebook Video Marketing into … <a href="https://www.odysseynewmedia.com/2021/08/11/top-facebook-video-tips-to-boost-your-engagement/">Continued</a>
Using Video Marketing to Increase Engagement with Blog Posts
The medium of Blogging has undergone a revolution in recent years with 77% of internet users confirming that they read blogs. The expansive audience that this generates serves as a prime target for businesses looking to expand their reach and consumer base with companies that blog getting 97% more links to their website, leading to … <a href="https://www.odysseynewmedia.com/2021/08/03/using-video-marketing-to-increase-engagement-with-blog-posts/">Continued</a>
How Businesses Can Benefit from the Rise of Video Ads on Social Media
Businesses can benefit from the rise of video ads on social networks and this should form part of any social marketing strategy that is put in place during 2016. Ignoring video ads on social now, may well see your business fall behind your competitors, who are taking advantage of one of the biggest shifts in … <a href="https://www.odysseynewmedia.com/2016/09/05/how-businesses-can-benefit-from-the-rise-of-video-ads-on-social-media/">Continued</a>
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