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Category: Social Media

Posted On 10 May, 2024 by Tom Perks
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YouTube’s New Pause Ads

It has been reported that YouTube users are currently dissatisfied with the current state of ads on the platform. However, instead of addressing these concerns, YouTube appears to be more interested in expanding its ad presence during video playback. As a result, the platform has been experimenting with a new method of displaying ads &#8211; &hellip; <a href="https://www.odysseynewmedia.com/2024/05/10/youtubes-new-pause-ads/">Continued</a>

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Posted On 09 May, 2024 by Hannah Jones
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How To Schedule Canva Posts Directly To Social Pilot

An effective social media presence is crucial for businesses and personal brands in today&#8217;s fast-paced digital world. This often means creating eye-catching, high-quality content and ensuring it reaches your audience optimally. Enter Canva and Social Pilot—a dynamic duo that simplifies this process, allowing you to design stunning visuals and schedule them for publication from one &hellip; <a href="https://www.odysseynewmedia.com/2024/05/09/how-to-schedule-canva-posts-directly-to-social-pilot/">Continued</a>

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Posted On 29 April, 2024 by Hannah Jones
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The Latest Updates Regarding A Potential TikTok Ban In The US

Amid the digital revolution and global privacy concerns, few technological phenomena have sparked as much controversy and intrigue as the TikTok ban in the United States. Launching into the public consciousness like a firework in the night sky, the ban looms with questions of national security, international diplomacy, and personal freedoms. Since the first murmurs &hellip; <a href="https://www.odysseynewmedia.com/2024/04/29/the-latest-updates-regarding-the-tiktok-ban-in-the-us/">Continued</a>

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Posted On 05 April, 2024 by Tom Perks
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Why is X Launching a New Streaming App?

Elon Musk&#8217;s acquisition of Twitter has signalled a shift in how the platform is perceived and used. Musk&#8217;s vision to morph Twitter into an &#8220;everything app&#8221; is a bold move, aiming to integrate audio, video, messaging, and even payment/banking features, drawing inspiration from the multifunctionality of WeChat. This strategy is not merely about enhancing user &hellip; <a href="https://www.odysseynewmedia.com/2024/04/05/why-is-x-launching-a-new-streaming-app/">Continued</a>

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Posted On 04 April, 2024 by Tom Perks
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How YouTube Create Will Rival TikTok’s Creative Tools

The battle between YouTube and TikTok for social media dominance continues to heat up, with both platforms constantly innovating and launching new features. But the latest move from YouTube has caught everyone’s attention – the launch of its ‘Create’ app that promises to make content creation easier. With this directly targeting TikTok’s widely popular creative &hellip; <a href="https://www.odysseynewmedia.com/2024/04/04/how-youtube-create-will-rival-tiktoks-creative-tools/">Continued</a>

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Posted On 25 July, 2023 by Tom Perks
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Why is Twitter Rebranding to X?

Twitter, one of the biggest social media platforms, has recently undergone a complete rebrand. On Monday, Elon Musk replaced the platform&#8217;s iconic blue bird logo with an &#8220;X&#8221; as part of a major rebranding effort that was teased over the weekend. This move brings the platform one step closer to Musk&#8217;s vision of creating an &hellip; <a href="https://www.odysseynewmedia.com/2023/07/25/why-is-twitter-rebranding-to-x/">Continued</a>

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Posted On 20 July, 2023 by Tom Perks
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The Decrease In Reach Across All Social Media Platforms 2023

In the evolving digital landscape, social media has emerged as a dominant platform for businesses to connect with their audience and boost brand visibility. However, recent data indicates an interesting trend &#8211; a gradual decline in social media reach across all major platforms. In this blog post, we’ll discuss what reach is and the decrease &hellip; <a href="https://www.odysseynewmedia.com/2023/07/20/the-decrease-in-reach-across-all-social-media-platforms-2023/">Continued</a>

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Posted On 06 July, 2023 by Tom Perks
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What is Instagram’s New Social Media Platform Threads?

If you are an avid user of Instagram, chances are you have heard about Threads &#8211; the company&#8217;s latest venture into a standalone messaging app. Much like other chat and social media platforms out there today, users can send direct messages as well as share photos, videos and links with their friends, followers and audience. &hellip; <a href="https://www.odysseynewmedia.com/2023/07/06/what-is-instagrams-new-social-media-platform-called-threads/">Continued</a>

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Posted On 06 July, 2023 by Tom Perks
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Instagram User and Algorithm Updates

As Instagram continues to evolve with regular updates, the fundamental nature of the platform changes in subtle and unexpected ways. As a result, you may wonder what changes will impact your feed as an active user or brand page manager. In this blog post, we&#8217;ll dive deeper into the new Instagram updates and how Instagram &hellip; <a href="https://www.odysseynewmedia.com/2023/07/06/instagram-user-and-algorithm-updates/">Continued</a>

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Posted On 18 April, 2023 by Tom Perks
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The Importance of Watch Time for YouTube Rankings

YouTube is one of the most popular content streaming platforms today, with its user base continuing to grow year by year. As such, it&#8217;s no surprise that many entrepreneurs and businesses are interested in increasing their reach on YouTube. But with so much online competition, how do they achieve this?   In this post, we’ll &hellip; <a href="https://www.odysseynewmedia.com/2023/04/18/the-importance-of-watch-time-for-youtube-rankings/">Continued</a>

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