There are estimated to be 1.5 billion active websites as of 2022, to put that into perspective with the approximate global population being at just under 8 billion, roughly every…
SEO is a multi-faceted marketing strategy that amalgamates several techniques to grow the reach of a website thereby making it easier to find online. Whether they’re trying to sell something…
Getting a user to visit your website is only the first part of the sale process, from that point the culmination of all of your content, social profiles and products…
The year 2021 was pivotal for digital marketing, the constant looming threat of the pandemic incentivised a plethora of business owners to newly consider the potential of digital as a…
One of the most frequently covered subjects of 2021 was the nature of Facebook’s ad targeting with many users considering them downright intrusive. In order to try and mitigate the…
Welcome to the busiest e-commerce shopping season of the year, how does Google decide to celebrate? Bam, algorithm update. In the past we’ve seen genuine sites lose authority and rankings…
Christmas is an extremely busy time for businesses, optimising on the hype train of excitement and gathering plentiful interest in your business can really give you a colossal boost gong…
Link building is an integral part of the SEO process and when it experiences a boost, it also leads to an uplift within all the other SEO fields. Link building…
A meta description is a tag that is written as a character summary of the content of a webpage. They are great for SEO as search engines like Google or…
The digital world has completely changed how we perceive the physical one, we are now able to connect with people across the world, learn new skills from the comfort of…
Odyssey New Media ® are a leading digital agency based in Birmingham, West Midlands, UK. With our many years of experience we know how to tailor a whole range of digital services to help businesses increase their traffic, revenue, and achieve good return on their development and marketing spend.
