There is a lot of talk these days about the importance of SEO and whether or not it is worth investing in. While there are certainly some valid concerns that…
Not everything in the world of digital marketing is sunshine and rainbows. Just as there are many who do so across other industries, there are people who try to take…
There is no better time to celebrate all of the father figures in your life than on Father’s Day. Many websites across the globe will be looking to take advantage…
One way that businesses ask for reviews is by asking their customers. However, you don’t want to annoy your customers by asking them too many times. What is the best…
Email marketing may not be the best for newer marketing channels and can be a hassle to get right. Little things like the date and time, language, tone of voice,…
With recent developments to the all-round functionality of AI and machine learning, many businesses across the globe have looked to implement these solutions to ease the burden on their workforce.…
What Got You into Digital Marketing? “When I was first introduced to Digital Marketing in my apprenticeship course, I didn’t realise that there were so many channels and platforms that…
Conversion rates often directly translate into sales and will benefit your business. Before we find out ways to increase conversion rates, we must understand what exactly a conversion is. In…
Are you working hard to earn great reviews on your products or website? You are not alone; most businesses are trying to do the same thing. But every business owner…
The latest bit of news from the world of social media is the rather unexpected takeover of Twitter. Understandably, Twitter is one of the leading social platforms and it would…
Odyssey New Media ® are a leading digital agency based in Birmingham, West Midlands, UK. With our many years of experience we know how to tailor a whole range of digital services to help businesses increase their traffic, revenue, and achieve good return on their development and marketing spend.
