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How Google Is Changing Search By Using Generative AI

Hannah Jones September 20, 2023

As the world’s most popular search engine, Google is constantly innovating to improve the quality and relevance of search results. Recently, Google introduced a new technology called “generative AI” that…

Delving into Google Bard AI and Its Impact on SEO

Tom Perks May 17, 2023

In the ever-evolving world of SEO, it’s becoming increasingly important to stay up-to-date on the latest changes in technology that may affect your website’s ranking. One such change is Google’s…

Google Analytics 4 – What You Need to Know Before Making the Switch

Martin Bracinik February 3, 2023

July 31st 2023 – This is the date from which the industry standard GA3 platform will stop collecting data. If you’re not sure what GA3 is, it’s pretty much a…

What is GA4 and How Will It Affect My Business?

Martin Bracinik December 20, 2022

The Google ecosystem is one experiencing constant change as Google themselves try to find the algorithmic golden formula of search ranking and marketing favourability. Of course, web performance and tracking…

Google on Keeping Maps Information Reliable

Martin Bracinik March 25, 2022

If you’re anything like I am, Google Maps is your designated go-to when trying to find a location, but have you ever actually wondered how reliable Google Maps is? Surely…

The Value of Having Your Business Work with a Google Accredited Agency

Alex Huynh February 17, 2022

Making the most of all the marketing options available to your business is what separates you from your rivals and ensures that every penny you spend will provide a positive…

What is Crawling and Why Does Google Do It?

Rob Stoubos February 3, 2022

There are estimated to be 1.5 billion active websites as of 2022, to put that into perspective with the approximate global population being at just under 8 billion, roughly every…

Google Product Review Update – December 2021

Martin Bracinik December 16, 2021

Welcome to the busiest e-commerce shopping season of the year, how does Google decide to celebrate? Bam, algorithm update. In the past we’ve seen genuine sites lose authority and rankings…

How Does Google Rank Websites?

Martin Bracinik September 29, 2021

Google is by far the most dominant search engine, since its inception in 1998, it has covered a multitude of subjects across a plethora of countries. Currently, it covers an…

Advanced Google Search Operators. What Are They? And How to Use Them?

Rob Stoubos September 7, 2021

The Internet is large. Ridiculously large. Searching something as niche as “digital marketing” produces a total of 2,760,000,000 results via Google and while a fair few of these are likely…

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Odyssey New Media ® are a leading digital agency based in Birmingham, West Midlands, UK. With our many years of experience we know how to tailor a whole range of digital services to help businesses increase their traffic, revenue, and achieve good return on their development and marketing spend.

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Blog

How Google Is Changing Search By Using Generative AI

Delving into Google Bard AI and Its Impact on SEO

Google Analytics 4 – What You Need to Know Before Making the Switch

What is GA4 and How Will It Affect My Business?

Google on Keeping Maps Information Reliable

The Value of Having Your Business Work with a Google Accredited Agency

What is Crawling and Why Does Google Do It?

Google Product Review Update – December 2021

How Does Google Rank Websites?

Advanced Google Search Operators. What Are They? And How to Use Them?

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