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Category: SEO

Posted On 01 August, 2022 by Hannah Jones
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What is a Link Disavow and Why is It Important?

Links are an integral part of any digital marketing strategy; by growing your overall link profile you not only prove to Google that you are an authoritative vendor but you also greatly increase your chances of garnering additional traffic through third party sources. While you may be led to believe that more is always better &hellip; <a href="https://www.odysseynewmedia.com/2022/08/01/what-is-a-link-disavow-and-why-is-it-important/">Continued</a>

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Posted On 28 July, 2022 by Hannah Jones
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The Changes in Digital Marketing Over the Last 10 Years

Whether you realise it or not, the digital marketing sector is always changing and evolving, as people’s interests and focus change all of the time. Things online go in and out of fashion and people are interested in newer and updated products and services. In this blog post, we will focus on how the Digital &hellip; <a href="https://www.odysseynewmedia.com/2022/07/28/the-changes-in-digital-marketing-over-the-last-10-years/">Continued</a>

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Posted On 20 July, 2022 by Tom Perks
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Why is My Website Underperforming?

You&#8217;ve poured your heart and soul into your website, but for some reason, it just isn&#8217;t performing the way you&#8217;d hoped. You&#8217;re not seeing the traffic or conversions you expected, and you&#8217;re not sure why. In this blog post, we&#8217;ll explore some of the most common reasons why websites underperform, and we&#8217;ll offer some tips &hellip; <a href="https://www.odysseynewmedia.com/2022/07/20/why-is-my-website-underperforming/">Continued</a>

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Posted On 06 July, 2022 by Martin Bracinik
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The Impact of Images on SEO

Since the dawn of the internet, images have played a major role in SEO. Every day, billions of photos are uploaded to websites; optimising these photos for search engines is essential for website owners who want to increase traffic to their sites. Luckily, there are a number of ways to optimize your images for SEO, &hellip; <a href="https://www.odysseynewmedia.com/2022/07/06/the-impact-of-images-on-seo/">Continued</a>

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Posted On 30 June, 2022 by Rob Stoubos
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5 Reasons Why SEO is a Good Investment

There is a lot of talk these days about the importance of SEO and whether or not it is worth investing in. While there are certainly some valid concerns that people have about SEO, there are also many good reasons why it can be a wise investment. Here are five of the top reasons why &hellip; <a href="https://www.odysseynewmedia.com/2022/06/30/5-reasons-why-seo-is-a-good-investment/">Continued</a>

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Posted On 21 June, 2022 by Martin Bracinik
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Spotting and Avoiding Blackhat SEO

Not everything in the world of digital marketing is sunshine and rainbows. Just as there are many who do so across other industries, there are people who try to take advantage of vulnerabilities in the system for personal gain. In the instance of digital marketing, the vulnerabilities come in the form of the Google algorithm. &hellip; <a href="https://www.odysseynewmedia.com/2022/06/21/spotting-and-avoiding-blackhat-seo/">Continued</a>

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Posted On 21 April, 2022 by Alex Huynh
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5 Biggest SEO Myths

Search Engine Optimisation (SEO) can be complicated, especially if you’re getting your information off people who don’t understand SEO properly. They might think they know what they’re talking about as they used to use SEO however, it has changed over the years. Ask any Digital Marketer. Debunking SEO myths can help your business move forward &hellip; <a href="https://www.odysseynewmedia.com/2022/04/21/5-biggest-seo-myths/">Continued</a>

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Posted On 24 February, 2022 by Hannah Jones
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Does SEO Work the Same Way in Different Languages?

The invention of the internet has closed the distance between people in a monumental way, no longer do you have to send inconvenient letters or align your schedules to speak over the phone. One wall in particular that the internet has absolutely bulldozed is one of language. Speaking to someone across the world without needing &hellip; <a href="https://www.odysseynewmedia.com/2022/02/24/does-seo-work-the-same-way-in-different-languages/">Continued</a>

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Posted On 14 January, 2022 by Martin Bracinik
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Digital Marketing Trends to Keep an Eye on in 2022

The year 2021 was pivotal for digital marketing, the constant looming threat of the pandemic incentivised a plethora of business owners to newly consider the potential of digital as a part of their wider marketing solution. 2021 is (fortunately) now over and as we slowly move towards the greener meadows of market and political stability, &hellip; <a href="https://www.odysseynewmedia.com/2022/01/14/digital-marketing-trends-to-keep-an-eye-on-in-2022/">Continued</a>

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Posted On 08 December, 2021 by Hannah Jones
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5 Ways to Improve SEO for Your Business This Christmas

Christmas is an extremely busy time for businesses, optimising on the hype train of excitement and gathering plentiful interest in your business can really give you a colossal boost gong into the new year. However, some businesses may get so caught up in clients and workload to the point where they may neglect their SEO. &hellip; <a href="https://www.odysseynewmedia.com/2021/12/08/5-ways-to-improve-seo-for-your-business-this-christmas/">Continued</a>

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