There is no doubt that a mobile-friendly website is essential in today’s online world. But what are the best practices for optimising your website for mobile devices? In this blog…
The people over at Google are constantly looking for ways to hone their platforms and reward websites that constantly deliver positive user experiences. The latest algorithm update – detailed for…
When creating a website, one of the first decisions to make is how many pages it will have. A website with too few pages can feel unfinished, while one with…
While many other social platforms are thriving in 2022 (look no further than the ardent following TikTok now boasts), Twitter has had a bit more of a turbulent year. From…
In the world of website design and development, there are a few key elements that are always worth taking the time to understand. One of these is ALT text or…
Links are an integral part of any digital marketing strategy; by growing your overall link profile you not only prove to Google that you are an authoritative vendor but you…
Whether you realise it or not, the digital marketing sector is always changing and evolving, as people’s interests and focus change all of the time. Things online go in and…
You’ve poured your heart and soul into your website, but for some reason, it just isn’t performing the way you’d hoped. You’re not seeing the traffic or conversions you expected,…
Since the dawn of the internet, images have played a major role in SEO. Every day, billions of photos are uploaded to websites; optimising these photos for search engines is…
Odyssey New Media ® are a leading digital agency based in Birmingham, West Midlands, UK. With our many years of experience we know how to tailor a whole range of digital services to help businesses increase their traffic, revenue, and achieve good return on their development and marketing spend.