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Web Design

There is no better time to celebrate all of the father figures in your life than on Father’s Day. Many websites across the globe will be looking to take advantage of this celebration by offering up a whole assortment of parental-themed products and services. Even if your website doesn’t quite cater to this niche, there’s … Continued

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Reviews

One way that businesses ask for reviews is by asking their customers. However, you don’t want to annoy your customers by asking them too many times. What is the best way to ask a customer for a review and when is the right time to? You might be surprised that 85% of people trust reviews … Continued

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Email Marketing

Email marketing may not be the best for newer marketing channels and can be a hassle to get right. Little things like the date and time, language, tone of voice, and segmenting of customers can all affect your engagement rates. However, email is still a great way for businesses to generate leads and sales. In … Continued

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With recent developments to the all-round functionality of AI and machine learning, many businesses across the globe have looked to implement these solutions to ease the burden on their workforce. Google is no exception and as a fervent believer in the potential of AI, they are always looking to make use of new systems to … Continued

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Odyssey New Media News

What Got You into Digital Marketing? “When I was first introduced to Digital Marketing in my apprenticeship course, I didn’t realise that there were so many channels and platforms that we use on a daily basis that can be influenced by digital marketing. Being able to see the technical details behind online marketing and the … Continued

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