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Category: SEO

What is Generational Marketing and How it Can Help Your SEO Strategy
Generational marketing is a term used in marketing to describe the various ways that different age groups consume and interact with products and services. The four main generational groups are Traditionalists, Baby Boomers, Generation Xers and Millennials. Each of these generations has its own unique characteristics, which marketers must be aware of when developing their … <a href="https://www.odysseynewmedia.com/2022/11/16/what-is-generational-marketing-and-how-it-can-help-your-seo-strategy/">Continued</a>

Answering The 5 Most Popular SEO Queries
It seems like everyone has questions regarding SEO at the moment. And while there’s a lot of information out there, it can be tough to figure out what’s most important and how to get started. To help you out, we have compiled a list of the 5 most popular SEO queries, along with answers to … <a href="https://www.odysseynewmedia.com/2022/10/28/answering-the-5-most-popular-seo-queries/">Continued</a>

The Biggest SEO Obstacles
In order to rank higher on the search engine results pages (SERPs), site owners must overcome a number of SEO obstacles. These hurdles can be daunting, but they can be conquered with the right approach. In this post, we’ll take a look at some of the biggest SEO obstacles and the changes you may need … <a href="https://www.odysseynewmedia.com/2022/10/20/the-biggest-seo-obstacles/">Continued</a>

How Can Analytics be Used to Improve Businesses?
When it comes to business, there are always ways that analytics can be used in order to improve things. Whether you are looking at your customer base, your sales process or anything else related to your company, analytics can help make things smoother and more efficient. In this blog post, we will take a look … <a href="https://www.odysseynewmedia.com/2022/09/30/how-can-analytics-be-used-to-improve-businesses/">Continued</a>

Internal Links and External Links – The Importance to SEO
Both internal and external links are important for SEO. Internal links help search engines understand the structure of your website and can be used to help boost the ranking of your website in search results. External links can help to increase the visibility of your website to potential website visitors and can also help to … <a href="https://www.odysseynewmedia.com/2022/09/22/internal-links-and-external-links-the-importance-to-seo/">Continued</a>

Mobile Optimisation Best Practice Tips
There is no doubt that a mobile-friendly website is essential in today’s online world. But what are the best practices for optimising your website for mobile devices? In this blog post, we will explore some of the best tips you can adopt to create a user-friendly mobile experience for your visitors. Whether you are just … <a href="https://www.odysseynewmedia.com/2022/09/15/mobile-optimisation-best-practice-tips/">Continued</a>

Creating SEO Friendly Content
SEO is important, but what is it and why is it important? In this blog post we will talk about what exactly SEO is and why it is important to use it to optimise your website. What is SEO? Before we get into how to make your content more SEO friendly, it’s important to know … <a href="https://www.odysseynewmedia.com/2022/09/08/creating-seo-friendly-content/">Continued</a>

Google Helpful Content Algorithm Update – What It Could Mean for Your Website
The people over at Google are constantly looking for ways to hone their platforms and reward websites that constantly deliver positive user experiences. The latest algorithm update – detailed for the first time on the 18th of August and set to begin rolling out in the following weeks – has a specific focus on content … <a href="https://www.odysseynewmedia.com/2022/08/30/google-helpful-content-algorithm-update-what-it-could-mean-for-your-website/">Continued</a>

How Many Pages Should My Website Have?
When creating a website, one of the first decisions to make is how many pages it will have. A website with too few pages can feel unfinished, while one with too many can be overwhelming. So, what is the right number of pages for a website? In this blog post, we will answer that question … <a href="https://www.odysseynewmedia.com/2022/08/25/how-many-pages-should-my-website-have/">Continued</a>

ALT Text and their Importance
In the world of website design and development, there are a few key elements that are always worth taking the time to understand. One of these is ALT text or alternate text. This little-known but crucial element can make a big difference for your website and its users. In this blog post, we’ll take a … <a href="https://www.odysseynewmedia.com/2022/08/10/alt-texts-and-their-importance/">Continued</a>
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