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Illustration with text asking "Could ChatGPT Have A Checkout Feature?". Text is centered on a dark blue elongated shape, below it reads "Odyssey Blog" in a white rounded rectangle. The right side features a gray circle with a blue square inside that reads "AI". The background is a gradient of gray and white.

Could ChatGPT Have A Checkout Feature?

Hannah Jones October 8, 2025
The traditional customer journey is always changing. For years, digital marketing experts have said that the AIDA (Awareness, Interest, Desire, Action) model optimises for clicks, website traffic, and a multi-step…
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The Importance Of Social Media Marketing

Hannah Jones October 1, 2025
In the modern commercial landscape, social media is no longer just a digital playground; it is the cornerstone of a successful business strategy. From global corporations to local start-ups, a…
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The Rise of Generative AI: A New Era for SEO

Hannah Jones August 18, 2025
Generative artificial intelligence (AI) has sparked many conversations, with some predicting the demise of Search Engine Optimisation (SEO). However, instead of being a threat, generative AI is opening up new…
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Odyssey New Media ® are a leading digital agency based in Birmingham, West Midlands, UK. With our many years of experience we know how to tailor a whole range of digital services to help businesses increase their traffic, revenue, and achieve good return on their development and marketing spend.
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